Dear Fashion Journal

Jan 04, 2013 No Comments by Free Fashion

A fashion magazine inspired by the non-shopping challenge is now here! After the first year of Free Fashion Challenge, Emmi, one of the participants, decided to translate the most significant experiences and aha-moments from the year of not shopping into a publication; so Dear Fashion Journal, a magazine parading fashion outside the cycle of consumption, was born! The magazine [...]

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How to avoid bad impulse buys

Jun 03, 2012 No Comments by laura

Do you have clothes in your closet with the price tags* still on them? Or items that you only wore once or twice? I’m afraid we all make a bad buy every now and then. Most women tend to hide them in their closet… It feels uncomfortable to be confronted with your bad buys, as [...]

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Getting curious!

Feb 09, 2012 No Comments by Free Fashion

We are getting curious: closet curious! Hence, we are doing an informal investigation on wardrobes around the world on Facebook to get to know what are the biggest fashion fetishes, how many outfits do people try on before deciding what to wear and whose wardrobe would they like to have. We want to know everything about your [...]

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Dear Fashion…

Jan 13, 2012 No Comments by Free Fashion

We like taking fashion to a personal level, and what could be more personal than a good old letter? Inspired by different views people have on fashion, we have launched a website dedicated to letters written to fashion by bloggers, designers, creatives and anyone in whose life fashion plays an important role. The letters give [...]

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Participant no.500

Jan 10, 2012 2 Comments by laura

Hurray! Free Fashion Challenge II is a huge success: over 500 participants already and we are still counting. To celebrate this milestone we interviewed participant no.500: Lorraine de Roodt! Read more about this daring teenager below.

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Coffee with Gerdien

Jan 07, 2012 No Comments by Free Fashion

Gerdien from The Hague took the train to Amsterdam to meet us for coffee only a few months before the end of her shopping sabbatical. Read on to find out what this superbly sustainable mum had to say about the tragically hip youngsters, the “new” tools for mending and her 2-year-old daughter’s sock problem. How [...]

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RTL Boulevard

Jan 04, 2012 No Comments by laura

There was an item on Dutch TV (RTL Boulevard, RTL4) click HERE to view it.

1 year Free Fashion Challenge, Publications Read more

Gelukkig niet-shopjaar!

Dec 31, 2011 No Comments by Free Fashion

There was an item on dutch TV (Editie.NL RTL4) click HERE to view it.

1 year Free Fashion Challenge Read more

The Free Fashion Challenge continues…

Dec 24, 2011 No Comments by laura

We hope that more fashion consumers dare to do what we did: Therefore Free Fashion Challenge II starts on the 1st of January 2012. We challenge you to take a shopping sabbatical yourself: stop shopping for 1 year and explore your creative talents and personal style.

Laura, Shopping Sabbatical Read more

Xtra Challenge Part34: Frank scored a perfect 10!

Dec 08, 2011 1 Comment by Frank Jurgen
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Beyond Tree Hugging

Nov 30, 2011 No Comments by laura

The Sustainability Week of AMFI –Amsterdam Fashion Institute- from 7 to 11 November dealt with environmental issues and generated products of 200 students. They are bundled in an online magazine and released Monday the 14th of November.

Beyond Green, Blog, News, Popular Read more

Chat with Frank

Nov 29, 2011 1 Comment by Emmi

Frank is one of the shopping sabbatical survivalists, who fought through the year wearing a different outfit every day. We met up a month ago to talk about his experiences, the subjectivity of fashion, overflow of black sweaters and the conservative generation Y. How did you become part of the challenge? Actually, the challenge was [...]

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